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AWARENESS CAMPAIGN - Dunebuggy
14058
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Humane Society of Indianapolis
AWARENESS CAMPAIGN

When the Humane Society of Indianapolis wanted to generate more awareness for their services, we jumped at the chance to help. What we came up with was the “Friends For Life” campaign. Through print collateral, we talked about the variety of services that the humane society offered – from pet adoptions, to vaccinations, to an onsite and online store. By putting pets front and center with a combination of thoughtful headlines and colorful design, our goal was to create a campaign with as much personality as the animals themselves.